Budget Beauty: Superdrug Vitamin E Moisture Boost Serum

Monday, October 26, 2015

budget friendly moisturising, hydrating vitamin e facial serum

Welcome back to another episode of Budget Beauty!

This time I want to share with you a super affordable little gem that my sister brought to my attention recently.

Superdrug Vitamin E Moisture Boost Serum 50ml £3.99

Boasting an impressive mix of Vitamin E, Betaine, fruit acids and Horse Chestnut Extract, this compact tube manages to deliver moisture more effectively than one would at first assume. The silky texture, presumably from the Betaine, is comfortable to apply and work into the skin. You instantly get a hit of hydration and improved elasticity on the face.

I personally find that I have to top this off with another moisturiser soon after, or a hydrating spritz as my skin is dehydrated albeit oily, but the delicate coconuty scent combined with the lightweight feel of this serum makes it a pleasant and welcome step in my morning skincare routine.

It is an impressive concoction that delivers what it promises: it keeps the skin hydrated and plump, giving me an extra boost of nourishment, all the while protecting the skin and promoting cell renewal. The fact that it comes in a sturdy tube with a pump for ease is just an added bonus. I'm so addicted to the beautiful light sweet scent too. 

budget friendly moisture serum

I don't really think of this as a serum, but rather as a leave on moisture mask that continues to work on helping my skin during the day. I like to use this on the morning after the night when I've used an AHA toning step because I feel like this really helps carry on some of the work of the acid in a much more gentler way while maintaining the hydration and being soothing on my skin. I cleanse, then tone, apply 2-3 pumps of this and end with my day cream. 

I wouldn't use this as an overnight serum purely as a personal preference whereby I want my night time skincare to involve more heavy duty purposes, that will penetrate deeper and work harder. I feel this is great for the morning as it is light and quickly absorbed.

(N.B. I have combination/oily skin that is also dehydrated and it works fine on me. It doesn't clog up my pores or make me extra oily either.)

affordable hydrating facial serum

I know many people like to splurge on their serums and wouldn't even look twice at a product like this - own brand, tiny price tag - but for those who need a nourishing, protective boost of moisture (the name says it all! Haha!) who can't afford to splash out on a skincare product that costs over £20-£30, then this really does tick a lot of the boxes. It would be a great way to introduce a hydrating serum into your routine without breaking the bank. Though don't think of it as a serum, but rather a pre-moisturiser moisturiser ;)

You can read my previous Budget Beauty post here.

Have you ever tried this product? What do you think of it? How do you use it in your skincare routine? Let me know in the comments below or tweet me. As always, you're more than welcome to come and say hi to me on my Instagram.

Sal xxx | @ummbaby

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  1. Great post! It's good to see your enjoying the serum, I love it and I think the Vitamin E range is so fab but is very underated for how good and inexpensive it is

    Kirsty xxx


    1. Totally agree! Not many people appreciate the range and what it offers. I am so happy to have this in my life, especially going into winter :) xxx

  2. I have to agree with you that Superdrug and own brands like Boots really do amazing skincare products and this one sounds really interesting. I may have to add it to my ever expanding list of things to try....you enabler you!!...xx

    1. I am not an enabler ;) I'm just a regular informer hahaha! This little thing is great though. You love your Vichy serums, but I think this could possibly give them a run for their money. Yes, I said it. LOL! xxx

  3. To be honest I haven't tried nay of the Superdrug skincare but heard many good things about some of their products. I'm just finishing my serums and I think I will pick this up and use it during the day, like you and invest more money for something for the night :) x

    Mummy’s Beauty Corner

    1. They really have got some gems in there and they're so underrated. They're all cruelty free and suitable for vegetarians and all that good stuff too. I think for that price, you have to at least give it a go ;) xxx

  4. I haven't ever tried any of the Superdrug skincare but it does remind me of the Body Shop Vitamin E range. I think something like this would be perfect for me as a teenager, as I do't think that I quite need a heavy duty serum as of yet, but more of a 'moisture boost' spray ;)

    Mollie x | The Fashion Of Craft

    1. Hi Mollie, I agree. This is a great product for someone who doesn't have as many skin issues as us oldies might ;) also, its ridiculously affordable making it perfect. xxx

  5. I have this and really love it. The Vitamin E range is incredible, especially for the price! x

    Jordan Alice


Thank you so much for reading my post and taking the time to leave a comment. I read every single one :)

If you would like to reach me for a more direct response, please feel free to contact me on: ummbabybeauty@gmail.com

Thank you,

Sal xxx